Position Determines Perception
Where you are and what you are doing, at this exact moment, has everything to do with how a customer perceives you.
You have only 10 seconds to make a positive first impression. No matter how well you know your product or how high your customer service index scores are, it’s all for naught when you are huddled up with 8 other salespeople, relaxed in a chair with your feet up on the desk or wall, or watching a movie in a van on the used car lot, waiting for a customer to show up. The Bible says, “Seek and ye shall find;” if you want an opportunity, you’ve got to be willing to chase it down.
There are no do-overs in sales. You’ve got one shot- actively be in the right position to make it each encounter count.